AI Automation Agency · Since 2011

The AI automation agency that runs on what it ships.

We are a 14-person team based in Mohali, India, working with SMB founders and agency owners across the USA, UK, Canada, and India. We do not consult and disappear. We build AI agents, voice AI, and CRM automation, then operate them on retainer with weekly improvement cycles. Founded 2011. 659+ engagements. 500+ businesses automated.

Quick answer

What an AI automation agency does, in one paragraph.

An AI automation agency takes a specific business outcome you want - a voice agent that answers missed calls, an AI follow-up sequence that closes cold leads, a document processor that handles invoices - and ships the working system, then operates it on retainer with weekly improvement cycles. The agency model exists because most SMBs want the result, not a hiring problem. Builds typically run USD 6,000 to USD 75,000 depending on scope. Operate-and-iterate retainers run USD 2,500 to USD 7,500 per month. The signal that you need an agency rather than SaaS: your workflow has enough custom logic that an off-the-shelf tool only solves 40-60 percent of the problem.

Which to pick

Agency vs in-house team vs SaaS subscription.

PathWhen it fitsCostTime to value
In-house AI teamSustained AI roadmap, multiple workflows, want internal IP. Series B+ scale.USD 150K-250K/yr per hire + management overhead4-8 weeks to hire, 3-6 months to first ship
AI automation agencySpecific business outcome, custom workflow logic, want someone accountable to the metric not the hour.USD 6K-75K build + USD 2.5K-7.5K/mo operate4-6 weeks to first ship, weekly demos
Off-the-shelf SaaSCommodity workflow already solved by Intercom Fin, ChatGPT Enterprise, Reply.io, etc.USD 50-500/seat/mo subscription1 day to deploy, 30-90 days to evaluate
Big Four consultingEnterprise transformation programs, board reporting, change management heavy.USD 500K+ per engagement6-18 months to first ship

Most SMBs we work with land on the agency model for their first 12-18 months of AI adoption. Once volume justifies it, specific systems get transitioned to in-house. We help with that handover.

What we ship

Five categories of work. All shipped, not slidewared.

Custom AI agents

Sales agents, support agents, ops triage agents - built on Claude or GPT, trained on your real data and calls, integrated with your CRM. Each agent ships with an evaluation suite that measures it weekly.

See AI agents work →

Voice AI for inbound and outbound calls

AI voice agents that answer missed calls, book appointments, qualify leads, and recover cold pipeline. ElevenLabs voices, Deepgram transcription, sub-700ms latency. Live in 7-14 days.

See AVA - our voice AI →

CRM automation (GoHighLevel + HubSpot + Salesforce)

We are a GoHighLevel partner since 2017. We build GHL automation that actually fires - workflows, snapshots, AI Employee suites, voice and SMS sequences, multi-tenant SaaS modes for agencies.

See CRM automation →

Founder cloning + reel engines

Clone the Founder: trained on your voice, your face, your sales calls. Generates 22 bilingual reels per month, captioned, scheduled to IG/YT/LinkedIn, with CTA funnels wired to your CRM.

See Clone the Founder →

WhatsApp AI agents

WhatsApp Business API + AI agent layer. Handle inbound queries, book appointments, qualify leads, escalate to humans when needed. Works for clinics, real estate, services businesses.

See WhatsApp automation →

Ops automation (invoices, docs, triage)

Document extraction, invoice processing, ticket classification, multi-tenant ops triage. Anything where the AI reads, decides, and routes. Lower-glamour, high-ROI work.

See ops automation →
Who is building this

14 practitioners. 18+ years operating. Founder-led from Mohali.

Super In Tech was founded in 2011 by Vijayindra Singh (VJ). Started as a web and digital consultancy in Mohali, Punjab. Became an early GoHighLevel partner in 2017. Built our own internal operations platform (Command Center) in 2019 because the generic tools could not handle our delivery model. Shipped HeyAva, our voice AI assistant, in 2024 - now serves 2,400+ founders and operators globally. 50+ productized AI agent builds across US, UK, Canada, and India since 2025.

The current team is 14 people. Engineers, AI prompt operators, designers, ops, and client delivery. We are not a marketplace. Same team on your engagement from discovery to ongoing operations. The founder still reviews every active engagement every week.

500+
Businesses automated
659+
Engagements delivered
14
Team members
60%
Revenue from outside India
How we work

Four-stage engagement. Fixed price. 30-day results guarantee.

01

Discovery sprint (1 week, USD 1,500)

Paid discovery. We map your workflow, benchmark Claude/GPT/Gemini on your real data, write a fixed-price build proposal with a measured outcome target, and project ROI. The proposal is yours regardless of whether we move forward.

02

Build (4-6 weeks, fixed-price)

Weekly demos, not slide decks. Every milestone is a working system. We ship with monitoring, evaluation suites, and a tested CTA path. You own the code, the prompts, and the integrations.

03

Operate (monthly retainer, USD 2,500-7,500)

After launch we run weekly improvement cycles. Tune prompts, swap models when better ones ship, integrate new data sources, add features. About 70 percent of our revenue comes from this stage - we stay because the metrics keep moving.

04

Transition or scale (when you are ready)

When volume justifies it, we help you hire and onboard an in-house AI engineer. Or we scale to additional systems and stay on. Your call - we do not lock you into anything.

FAQ

The questions buyers ask us before signing.

An AI automation agency designs, builds, and runs AI-powered systems for specific business work - sales follow-up, customer service, document processing, voice calls, lead qualification - and operates those systems on an ongoing retainer. Different from an AI consulting firm (advice only, no production code) and different from a no-code "Zapier shop" (automation without the AI layer or the evaluation discipline). The category exists because most SMBs want the outcome (an AI receptionist that books appointments, an AI follow-up agent that recovers cold leads) without hiring a full AI engineering team.

Three differences worth checking against the market. (1) We run on what we sell. Our internal ops platform, our voice AI assistant (AVA), our outbound systems - all built on the same stack we ship to clients. If it works for us, it ships. If it does not, we know before you do. (2) Fixed-price builds with a 30-day results guarantee. Most agencies bill hourly, which punishes speed and rewards drag. We scope, fix-price, and back results in writing. (3) Operating model, not project model. After we build, we stay on retainer to run the system, measure outcomes, and iterate weekly. About 70 percent of our revenue is recurring operate-and-improve work, not one-off builds.

Discovery, build, operate, iterate. Discovery: map your workflow, identify which work an AI agent can take over, benchmark models (Claude, GPT, Gemini, open-weight) against your real data, scope a build with hard numbers. Build: ship the AI agent or workflow with monitoring, evaluation, and a tested CTA path. Operate: monitor weekly, tune prompts, swap models when a better one ships, integrate new data sources. Iterate: every 30 days we review the agreed business metric (cost per ticket, leads per rep, response time) and either celebrate the win or fix what is not working.

Realistic numbers. Discovery sprint: USD 1,500 for 1 week (workflow map, model benchmarks, fixed-price build proposal). Focused pilot: USD 6,000 to USD 12,000 for one agent or one workflow, 4-6 weeks. Full automation program: USD 25,000 to USD 75,000 build plus USD 2,500 to USD 7,500 per month operate-and-iterate retainer. Voice AI deployments start at USD 4,000 build plus USD 497 per month. Compare this to: in-house AI hire (USD 150K-USD 250K per year fully loaded), a generic SaaS subscription with no customization (cheaper but rarely solves the specific workflow), or a Big Four consulting engagement (10x our pricing for slide decks).

In-house team makes sense if you have a sustained roadmap of AI work that justifies a full-time AI engineer (USD 150K-USD 250K per year, 4-8 weeks to hire, ongoing management). SaaS subscription makes sense for commodity workflows where a packaged product like ChatGPT Enterprise, Intercom Fin, or Reply.io already does 80 percent of what you need. Agency makes sense when (a) you have a specific business outcome you want shipped (not a tools budget to spend), (b) the workflow has enough custom logic that off-the-shelf SaaS misses it, and (c) you want someone accountable to a measurable outcome, not to a billable hour count. Most SMBs we work with land on agency for the first 12-18 months, then either stay on retainer or transition specific systems to in-house once volume justifies it.

Yes. About 60 percent of current engagements are USA, UK, Canada, and Australia. We work in Indian Standard Time (IST) with overlap into US Eastern morning and full UK/EU hours. Async-first delivery: weekly demos, written status, Loom walkthroughs, response within 4 business hours. We have shipped systems for clients in California, New York, Texas, Ontario, British Columbia, London, and Sydney. Live English voice agents, GHL automation, and CRM AI all work cross-border with no degradation.

Our strongest verticals are real estate, healthcare and med-spa, professional services (law, finance, consulting), e-commerce, education, agencies, and SaaS. The patterns transfer across sectors - the difference is mostly which integrations matter (DocuSign, Stripe, HubSpot, GHL, EHR) and which compliance constraints to design around (HIPAA, PCI, GDPR, India DPDP). We have shipped working AI automation in all seven verticals, with reference case studies for each.

Realistic timelines. Discovery sprint: outputs in 1 week. Focused pilot (one agent, one workflow): live in 4-6 weeks. Full multi-system program: phased over 3-4 months with weekly demos. Voice AI deployment: 7-14 days from contract to live calls. We do not ship slide decks - every milestone is a working demo. The 30-day results guarantee means if we have not moved the agreed metric within 30 days of launch, we keep working at no charge until we do.

Model layer: Claude (Anthropic) and GPT (OpenAI) as primary, Gemini and Llama for specific workloads after benchmarking. Voice: ElevenLabs and Deepgram. Automation: n8n, Make, and custom Node.js services. CRM: GoHighLevel (we are an early partner since 2017), HubSpot, Salesforce. Infrastructure: AWS, Cloudflare, Hostinger VPS for low-overhead deployments. We are model-agnostic by principle - we benchmark on your real data before locking in a vendor, not the other way around.

Ready to ship AI?

Get a free 30-minute AI roadmap call.

Bring a workflow that is slowing you down. We will scope what an AI agent could take over, benchmark the right model, and write down the realistic ROI before you spend a dollar.