Our Story

AI Solutions, built by 14 practitioners who run their own business on what they sell.

Super In Tech is an AI Solutions and Business Automation company headquartered in Mohali, India. We design, build, and operate custom AI agents, AI-powered CRM systems, and end-to-end business automation for SMBs and growing companies across the USA, UK, Canada, and India. Founded 2011 by Vijayindra. 500+ businesses automated. 14-person team. Live AI products: HeyAva (voice-first AI assistant) and Command Center (AI-native team ops).

Vijayindra - Founder & Lead Automation Strategist at Super In Tech
Founder
The Founder

Vijayindra

Founder & Chief Automation Architect

I started Super In Tech in 2011 with one belief: technology should free business owners, not trap them. For the first decade, we built websites and ran campaigns. Good work. But our clients kept coming back with the same problem, systems that didn't talk to each other, leads falling through the cracks, teams operating without structure.

In 2019, I decided to solve it properly. We built Command for our own operations. In 2021, we restructured around GoHighLevel for everything customer-facing. And then something unexpected happened, our own revenue went from $5K to $25K/month in a year without adding a single client-facing salesperson.

By 2024, the question shifted from “can we automate this?” to “can AI judge this?” We shipped HeyAva - our voice-first AI executive assistant - that year. It now serves 2,400+ founders, operators, and agencies globally. In 2025, we productized our AI agent build process and shipped 50+ custom AI agents across sales, support, and operations to clients in the US, UK, Canada, and India. Today 60% of our new engagements come from outside India - because the engineering rigour we apply to AI (eval suites, monitoring, retrieval, model routing) is the same thing US AI agencies charge 3-4x more for.

What started as “we use what we sell” has become the most honest positioning we have: every AI system, automation pattern, and ops platform we ship to clients is something the 14 of us already run on every day.

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Years building
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Businesses served
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Team members
Co-Founder

Sneha Samfrancisco

Managing Director & Co-Founder

Sneha brings a rare combination of warmth and sharp business instinct to everything she does. As a co-founder of Super In Tech, she's the person who ensures our client relationships are built on trust, clarity, and genuine care, not just contracts.

With a natural gift for conversation and an eye for detail, Sneha oversees client onboarding, experience management, and the human side of automation. She believes technology should feel approachable, and that belief shapes how every client interaction at Super In Tech is designed.

While systems run the operations, Sneha makes sure the people behind those systems always come first, both the clients we serve and the team we've built.

Client-first
Philosophy
Onboarding
Expertise
Culture
Drives team
Sneha Samfrancisco - Managing Director & Co-Founder at Super In Tech
Co-Founder
Swapnil Samfrancisco - Co-Founder & Technology Lead at Super In Tech
Co-Founder
Co-Founder

Swapnil Samfrancisco

Managing Director & Co-Founder

Swapnil brings a positive, energy-first approach to building Super In Tech. As co-founder, he's focused on the operational backbone of the company, making sure our internal systems, delivery workflows, and team processes run as efficiently as the automation we build for clients.

With a deep interest in health, fitness, and disciplined routines, Swapnil applies the same rigour to business operations. He believes that a well-structured team delivers consistently, and that consistency is what separates good agencies from great ones.

From project timelines to quality checks, Swapnil ensures that every engagement is delivered on time, on spec, and with the kind of attention to detail that earns long-term client trust.

Operations
Focus area
Delivery
Drives quality
Process
Builds systems
History

15 years in the making.

2011

Founded Super In Tech

Started as a web development and digital consultancy in Mohali, Punjab.

2014

First 100 Clients

Grew to 100 SMB clients across Punjab and Haryana. Began specialising in marketing automation.

2017

GHL Partnership

Became an early GoHighLevel partner. Started building full marketing systems for clients.

2019

Built Command (internal ops)

Frustrated with generic project tools, we built our own. Command became our team operations platform.

2021

Revenue Breakthrough

Using our own system, we scaled from $5K to $25K/month, 5× in under 12 months.

2023

500+ Businesses

Hit the milestone of 500+ businesses automated across India, UK, US, and Canada.

2024

Shipped HeyAva

Launched HeyAva, our voice-first AI executive assistant. Now serves 2,400+ founders, operators, and agencies globally.

2025

AI Agents at Scale

Productized our AI agent build process. Shipped 50+ custom AI agents across sales, support, and ops to clients in the US, UK, Canada, and India.

2026

AI Solutions, Globally

A 14-person team running a full-stack AI Solutions practice. Live products: HeyAva (voice AI), Command Center (team ops), Instant GHL. 60% of new engagements come from outside India.

Mission & Values

We use what we sell.

Every tool, every workflow, every recommendation, we've run it ourselves first. That's not a tagline. It's our operating principle.

We use what we sell

Our business runs on the exact same system we deploy for clients. No untested recommendations.

Structured delivery

Not a freelancer. A team with documented processes, accountability, and consistent output.

Results, not activity

We measure success by your revenue and time saved, not by how many calls we had.

Lifetime learning

The automation landscape changes fast. We test every new tool so you don't have to.

The Team

14 people. One system.

Every specialist you need, under one roof, working in sync.

Vijayindra
Vijayindra
Founder & Chief Automation Architect
Sneha Samfrancisco
Sneha Samfrancisco
Co-Founder & Head of Client Experience
Swapnil Samfrancisco
Swapnil Samfrancisco
Co-Founder & Head of Operations
Bharat Thakur
Bharat Thakur
Quality Manager
Sukhwinder Kaur
Sukhwinder Kaur
Manager
Vishal Saxena
Vishal Saxena
Senior UX/UI Designer
Praveen Thakur
Praveen Thakur
Web Designer
Neha Thakur
Neha Thakur
Web Designer
Dheeraj Kumar
Dheeraj Kumar
GHL & Automation
Raju Gautam
Raju Gautam
Full Stack Developer
Jashan Jaswal
Jashan Jaswal
GHL Developer
Shivam Thakur
Shivam Thakur
Web Designer
Parneet Kaur
Parneet Kaur
Web Designer
Pooja
Pooja
Office & Hospitality
Frequently asked

Common pre-engagement questions.

Headquarters: Mohali, Punjab, India. We work fully remote with the entire 14-person team operating from one office, but engagements are delivered remotely worldwide. Our IST (UTC+5:30) workday overlaps US Eastern morning, full UK business hours, and strong Eastern Canada mornings.

Yes - about 60% of our active engagements are US, UK, or Canada-based. We support W-9, MSA, NDA, BAA, and DPA agreements, invoice in USD/GBP/CAD/INR, and have shipped builds for clients in 30+ US states and across Canada, the UK, and Australia.

Custom AI agents (voice, sales, support, ops), generative AI workflows, AI-powered CRM (lead scoring, conversation summarization, drafted replies), retrieval-augmented knowledge systems, and document/invoice extraction. We are model-agnostic - Claude, GPT-4, Gemini, and open-weight models are all benchmarked on your workload before locking in.

Three paths. (1) Subscription tier - Starter, Growth, Scale, or Enterprise managed automation. (2) Fixed-price AI Build - one-off custom AI agent or workflow, typically 4-10 weeks. (3) Discovery Sprint - paid 1-week scope-and-benchmark before bigger engagement. Most engagements start with a free 30-minute call.

English (primary, all client work). Hindi (in-team communication, optional for Indian clients). For Quebec clients we coordinate French translation through a vetted translator while we handle the technical implementation.

Yes - growing the team in 2026. AI engineering, product design, and delivery operations roles open. See /careers or email hello@superintech.com.

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